Can you believe it’s that time of year already? Almost 200 industry folks are preparing for the annual pilgrimage to the Clareity Consulting MLS Executive Workshop in sunny Scottsdale, AZ. Sure it helps that many of us are feeling a bit deprived of Vitamin D and the average temperature in the Valley of the Sun is a perfect 73 degrees. It can’t hurt that the town is brimming with professional baseball players and you have your choice of over 100 places to chase a golf ball through the desert. The real excitement for Clareity is the opportunity to deliver incredible content, spend time with clients and customers and hopefully leave mutually enriched.
The agenda is packed with great speakers, panelists and information. I am privileged to lead the discussion on Strategic Syndication. Those of you with a good memory might remember last year’s topic labeled “Syndication….the last word” where we basically agreed it had been beaten to death. But like all topics in need of better answers, we as an industry aren’t done. With so many contributors, much progress has been made. I’ve been pleased to work with several of our early adopters of the Clareity Security SAFE Syndication™ product. I’ve also been an active participant on the Council of MLS Board of Directors who produced a Syndication Toolkit for their members and are working hard to keep it current. Earlier today, Matt Cohen wrote a great post “Strategic Syndication – Year One” which summarizes the current syndication landscape.
So while we admit we were FAR from the last word on syndication last year, we are pleased to see real action being taken to improve the process for MLS organizations, brokers and the consumer. Looking forward to seeing many of you next week! Don’t forget your sunscreen 🙂
PS – while I’ve gone on about the gorgeous weather in Scottsdale, it is technically still “winter” so a light jacket or sweater for the evening is always appropriate since we like to throw our parties poolside!
Share this post: